About Us
Welcome to Claire Powell
At Claire Powell, we believe that elegance should feel effortless. Established in Sydney, Australia, we are a small, family-owned brand dedicated to crafting timeless fashion for the modern, mature woman.
Our Journey
In 1999, Claire Powell began her journey into the world of fashion with a line of beautifully crafted flip-flops that quickly became a favorite across Australia. Inspired by the success and her passion for style, Claire transitioned in 2016 to creating digitally printed clothing—designing versatile kaftans and wardrobe essentials that celebrate vibrant colours and thoughtful tailoring.
Today, we remain true to our mission: offering high-quality pieces that bring comfort, confidence, and style to women everywhere.
What Makes Us Different
Designed for the Modern Woman
Our collections are thoughtfully tailored to provide flattering fits, vibrant designs, and breathable fabrics, ensuring every woman feels chic and confident.
Eco-Friendly Luxury
We prioritize sustainability by using natural, eco-friendly fabrics like modal and cotton. These luxurious materials are soft on your skin and gentle on the planet, blending comfort with care.
Quality You Can Trust
Every piece is personally inspected by Claire herself. This hands-on approach guarantees impeccable craftsmanship and ensures you receive garments that not only look and feel great but also stand the test of time.
Our Values
- Elegance Meets Comfort: Every design combines timeless style with everyday practicality.
- Sustainability First: We are committed to using eco-friendly materials and practices to protect the planet.
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Personal Touch: As a family business, we value relationships and deliver with care, passion, and dedication.
Experience the Claire Powell Difference
Whether you’re embracing summer in one of our vibrant kaftans or adding a statement piece to your wardrobe, Claire Powell offers more than just clothing. We deliver timeless fashion you can feel good about—crafted with love, care, and a commitment to quality.
Free delivery australia wide
Enjoy fast, free delivery across Australia with every order, bringing style to your door effortlessly.
Satisfied or refunded
Your satisfaction is our priority. If you're not fully happy with your purchase, we’re here to make it right.
Top-notch support
Friendly, reliable assistance when you need it—our team is just a message away.
Secure payments
Shop with confidence. Our secure payment options keep your information safe.